It’s celebration day at Shutterstock! The uber popular stock photo giant has reached a milestone worthy of its size: over 1 billion Royalty Free licenses sold along its 14 years of history!
If you were still wondering if Shutterstock would be a good choice for you, the company is also sharing some details on how big they are now, how much they offer to customers, and how many images they sell.
Learn more about them in our Shutterstock review. Want to know more details on this huge milestone, keep reading! And check this great commemorative video below:
One Billion Royalty Free Licenses in Stock Photos, Videos and Music
Since the launching of their website in 2003, Shutterstock has officially sold over 1 billion Royalty Free licenses. This is an historic milestone that few other agencies have reached, and they are certainly happy to share the news with all their customers.
These sells come from both their website and different API integrations they’ve added in later years. Within the billion licenses are included stock images (which was their first and is still their primary asset), and also stock footage and stock music and audio tracks that were added along the way. This achievement is one effective way to prove how successful and complete Shutterstock’s offer is.
A Titanic Library in an Ever-Evolving Stock Agency
Shutterstock started with a modest collection of images by founder-owner Jon Oringer. So it’s all the more impressive to learn that right now their library has over 210 million images (between commercial and editorial), and 9 million video clips. An exponential growth that surely helped to reach that many sales.
Their huge catalog of content, with variety and optimal technical quality, and their affordable prices, are the main features buyers love in this popular agency. You can learn all about Shutterstock prices right here.
But this is not all the company has to give. Surely the fact they’re constantly expanding their offer to add not only different media formats but also valuable tools and resources for customers: a free online image editor, a mobile app, plugins and add-ons for popular designing tools, etc.
If you want to buy Shutterstock images, you can save up to 15% with our Shutterstock Coupon Code! Grab it now before it’s too late!
Stock Photos that Sale like Hotcakes!
If you buy Shutterstock photos, clearly you won’t be alone. Not only they report to have sold over 1 billion licenses, but they also share they’re currently selling an average of 5.5 images per second!
There’s no doubt why they’re one of the leading companies in the stock photo market.
An Exciting Year for Shutterstock
Reaching this extraordinary milestone just at the end of January makes us think 2018 is going to be a great year for Shutterstock, and you can benefit from it big time!
Their huge catalog has such variety and quality to ensure you will find whatever content you need to complete your projects, at very low cost.
It is not news that we live in a global community, a melting pot where multiple cultures, ethnicities, life choices, etc. The diversity in our current society is one of the aspects the public praises and better relates to, so it comes as no surprise diverse stock photos are one of the top trends in the market since years (check out our 30 amazing photography trends for 2017, it sure is there!).
Using imagery with an authentic, natural feel in content that represents diversity in all its greatness is a very effective way to achieve compelling visual designs that better connect with your audience or target market (specially millennials and genX’s whom were born in the era of diversity). Diverse stock photos free your potential to communicate with your audience in an accurate, tangible way.
So where to find diverse stock photos with professional quality to use in your designs? Here we have listed the best stock photo agencies offering high quality images with diversity in focus. Check them out!
The 10 Best Agencies to Buy Diverse Stock Photos
A well-established stock photo agency based in Berlin, Photocase is an specialist in authentic and trendy imagery, and they have a large variety in diverse stock photos in a realistic, modern and artistic style.
Photocase’s unique stock photos represent diversity in many different ways. From dedicated photo collections to keyword based results, you will find lots of photos covering human diversity in terms of culture, ethnicity, gender roles, customs, life choices, and beyond. All in premium quality and with a very marked artsy eye.
This agency sells photos on demand, priced according to size. Buying them individually you get them for between $10 and $20 each, but using credit packs you can save a lot of money in the long run.
One of the web’s biggest and most popular stock photo agencies, Shutterstock has a wide variety of multicultural images in their over 100 files library. Curated into categories, and also found with keywords like “multicultural”, “diversity” and similar terms, you will find lots of photos representing the diverse society of our days.
Of course you will see the typical, “stocky” shots like the circle of hands from ethnically diverse people and the picture perfect interracial family, but they also have a nice selection of more authentic styled images depicting diverse groups of millennials in every day life situations, as well as more specific content on particular cultures and ethnicities.
Shutterstock photos are really cheap, costing as little as $9.16 each when bought on demand, and as low as $0.26 per image with subscription plan.
The pioneer stock photo agency of the web, iStock is still one of the most popular around, and includes a big selection of images in the topic of cultural diversity. In both their budget-friendly and their exclusive, high end collections, they offer plenty of photos representing multiculturalism and modern takes on global society.
There’s traditional stock photo themes like racially diverse people holding hands and photo collages of ethnically diverse models close ups, mixed up with more trendy shots showing diversity in business, childhood, friendship and family environments.
iStock photos are super affordable, be it on demand with credits or via a subscription. Depending on which collection they are from, you can buy them for as little as $0.44 and $0.26 each, or between $8 and $24 using credit packs.
One of the most renowned traditional stock photo agencies in the world, Getty Images has images for pretty much any topic or theme you can imagine, and that includes diversity.
They have dedicated photo collections covering various topics within the diversity umbrella: the Lean In collection for modern women roles, Vanguardians for current business lifestyle, and many other selections where cultural, ethnic, age and gender diverse people are depicted performing every day life tasks.
Getty Images sells photos at a significantly higher price point than the called “microstock” agencies, but they also offer specific usage rights, and all their imagery is premium quality. Rights Managed photos can be anything from a couple hundred to thousands of dollars according to the rights acquired. Under Royalty Free license you can find photos priced by size, starting at $50 and up to $500. With their special Ultrapacks (prepaid downloads) you get these images for a lot less money, saving up to 33% from regular price.
Our own StockPhotoSecrets Shop is a stock photo agency designed specifically for small to medium sized businesses looking for awesome, professional imagery at affordable rates that match their budget. As we focus in providing all the right photos to make your business stand out, diverse stock photography could not be absent in our collection. Amongst our 4 Million high quality photos and images, we include a nice selection of culturally diverse stock photos ready to be downloaded and used.
As much within our categories such as People, Lifestyle and Family, or searchable by keywords, you will find lots of HD photos depicting people of all ethnicities, ages and cultural backgrounds, from portraits to every day life situations and scenarios.
Photos at SPS Shop are really cheap, whether you buy them on demand with image packs, or acquire one of our convenient monthly plans. One of the best deals is with our annual, 99club plan. Depending on your chosen purchase model, you can get our multicultural diverse stock photos from $ 7,80 each, down to as little as $0,49 per image. As affordable as it gets!
DragonImages is a stock photo production brand and studio owned and managed by Pressfoto Group, a long-established stock photography house and stock photo agency. DragonImages is based in Asia, and focuses strongly in producing Asian-related imagery that accurately represent this region’s ethnicities, culture and customs.
Using Asian models, shooting on Asian locations and covering all kind of topics and themes, DragonImages creates diverse stock photos that bring a modern and local take on Asia, it’s people and it’s landscapes.
Images from their collection are available at Pressfoto agency, as well as in most of the top stock photo agencies in the web: Shutterstock, iStock, Dreamstime, Depositphotos, Fotolia, and more. All these outlets work with very low price points, making DragonImages photos very affordable, sometimes less than $1 each.
Fotoarabia is a Qatar-based stock photo agency working in bringing a better and more accurate, modern representation of Middle Eastern culture to the stock photo market. This agency sells regionally specialised photos of all Middle East themes: landscapes, food, traditions, people, etc.
Using regional models on regional locations, they combine the typical stock photo style with some more natural-like shots. They cover a variety of popular topics and themes, from lifestyle and culture to nature and wildlife and all in between.
Fotoarabia sells photos on demand, ranging between $60 and $320 per download according to image size. But they also have image packs to save when buying larger volume of photos.
SnapHubr is a Nigerian based stock photography agency, dedicated to sell and promote high quality imagery that better represents Africa, including its geography, fauna and people. If you’re looking for culturally diverse stock photos, this is the right place to find many representations of African culture.
They offer a large collection of 7 million images, covering all the most popular topics and themes like business, family or technology. They include regionally relevant categories such as festivals, animals, traditional people, and more. All in all, their images have everything you need to accurately portray Africa in a modern and artistic way.
This agency sells images in bulk, in the form of image packs that you can buy on demand. They have options from 1 and up to 300 images, priced depending on intended use. While priced in Nigerian naira (their local currency), these packs are super affordable, translating into costs from $1,10 to $20,90 per image according to intended use and pack size chosen.
Colorstock is a stock photo agency that specialises in images of people of color. Their library is full of ethnically diverse stock photos featuring Black, Asian, Latin and many more ethnic groups of people.
Focusing in lifestyle, they have curated collections around multiple popular themes such as family, love, healthy living, education, etc. Their aesthetics is marked by a certain artistic perspective and authentic, natural-like style, featuring real people in real life situations. Definitely a go-to source when looking for diversity in stock photos.
Colorstock works on demand only, selling photos a la carte for $20 each. This makes them a very affordable option too, and therefore a great way to add diverse people imagery to your work without breaking the bank.
A young stock photo marketplace looking to bring diversity and modern lifestyle representations to stock photography, TONL has a wide collection of images covering ethnical, cultural and racial diversity, with a strong focus in people of color.
Grouped in seven main categories and also searchable by keywords, you will find all kinds of photos depicting people in every imaginable aspect of life, all with an artsy and modern aesthetics that looks to better represent diversity. Portraits, couples and group photos populate this cool and very diverse collection of images.
TONL sells photos a la carte for $20 each, and they have several low-volume monthly subscription options that let you save significant amounts of money, from 15 downloads for $29 up to 75 images for $105. A great way to get diverse stock photos without spending much, even if you only need a few images per month.
Shestock is a stock photo collection focused in women. Moreover, it’s also sourced from female photographers. The photos represent a current and diverse look at women today, covering their various roles and depicting them in different life situations.
Including female models of all ages and ethnicities, with different body shapes and personal styles, the collection has content for most popular topics like family, love, motherhood, business, travel, and more, and it also has a lot of portraits.
The collection is available on Blend Images stock agency. According to size, they cost from $20 and up to $250 per photo.
Wellness Stock Shop is a stock photo marketplace run by award-winning photographer Briena Sash, and it features a unique and high end stock photo collection focused in wellness, healthy and natural themes. All images, produced by Briena, include real life professionals, and people from various races, gender, age and backgrounds. It’s a perfect visual resource for brands within the healthy living industry.
Catalog in Wellness Stock Shop include mockups, desks and flat lay designs, lifestyle photos and more, all around the topic of wellness. They’re all Royalty Free and they include preset files for social media use. Collections are divided according to particular industries (nutrition, fitness, beauty, spirituality, etc), and also by style. But all the photos share an aesthetics based in authenticity, natural feel, with lots of white and touches of bright colours. The artistic eye of the photographer adds value to these images, making them not only technically suitable for professional use, but also unique and aesthetically appealing.
This site has three membership options to buy. Pro Pack is the most affordable one, valid for 3 months with 45 downloads. The other two, Blogger and Developer packs, are for 1 year and grant unlimited downloads. The difference between them is in the usage allowed for the photos. While they are all Royalty Free, Pro and Blogger pack enable you to use the images for your own business or purpose. Developer pack lets you use the photos in designs for your clients.
Stock photos are a great resource to save time and money in creating visuals for marketing, advertising, branding or social media presence, etc. But what if you want images you can print on t-shirts (or any other item) for series production and sell them to make some bucks? Well, you can. All you’ve to do is purchase images for commercial use, under an Extended License agreement.
Don’t be put off by how complicated it sounds: it’s dead simple. An Extended license is the same Royalty Free license you use for every other projects, only adding the necessary rights to use the images in products for resale, and unlimited copies.
So, when do you need an Extended License? Where to buy stock photos for commercial use? How much will they cost you? Read on as we answer all these questions one by one!
First of all, let’s make clear here we are talking about images under Royalty Free license, which gives you a number of preset rights for a one time fee, letting you use the photos forever, in as many designs as you want.
Now, stock photos under this license can be used for commercial purposes (the agency makes sure to check all rights are cleared for such use). With the Standard license (the default one at pretty much every agency) you can use the photos in any commercial project that doesn’t involve selling the image repeatedly and directly. Marketing campaigns, adverts, banners, social media posts, store decoration, and more are typical commercial uses.
The main restrictions in this license are the number of copies you can distribute (commonly set at 500,000 units), and the prohibition to use photos in products or designs you will then resell for a profit.
What is an Extended License?
You can click here for detailed info on Extended Licenses and practical examples on its uses. But simply put, it’s an upgraded version of Royalty Free license. As its name gives away, it extends the usage rights you get, removing certain limitations of the Standard license and adding some very useful rights. It is also a one-time fee model: you pay once, and gain the usage rights forever.
Extended License mainly adds to very important rights:
Unlimited print run
Use in products for resale
When you buy images under Extended License, they are photos for commercial use that you can legally include into products you will repeatedly sell to multiple clients. And you don’t have to worry about production run, as you can use the image in unlimited reproductions.
When Do I Need an Extended License?
As you likely guessed, you’re going to need an Extended License when:
You intend to distribute more than the Standard limit of copies (even if it’s not for reselling purposes)
You want to use the photo in a design that will be reproduced and sold for a profit (be it in physical or digital products)
If you’re looking for images to print on t-shirts, hats, mugs, posters, etc., then you definitely need to purchase images for commercial use with Extended License.
What is the Best Source for Buying Images for Commercial Use?
As we said, many stock photo agencies include Extended Licenses in their offer. In pretty much all cases these license can be acquired on demand, but not with subscriptions.
Here we bring you a list of the best places to purchase stock photos for commercial use with Extended License. Have a quick look at their amazing prices!
Best 5 Stock Photo Offers: Prices for Extended Licenses
StockPhotoSecrets Shop is a stock photo agency thought specifically for small to medium businesses, with very cheap deals in high quality images. Here you can buy photos for commercial use with one of the best offers in the market!
The shop has a collection with 4 million images, vectors and fonts to choose from, all up to XXL size at no added cost. Plus, 100,000 new files are added every month. Having deals for monthly and annual subscriptions, plus on demand image packs and a very popular annual plan -99club offer-, the shop has recently added great Extended License packs that let you purchase stock photos for commercial use including products for resale.
Extended License packs come at 1 image for $80, 5 images for $300, and 25 images for $1100. Now these prices are very competitive, but what’s even best is that there’s a 50% discount on any pack for customers on any of the monthly or annual subscriptions! That’s right, if you have a monthly or annual plan in SPS Shop, you will be able to buy Extended License packs with photos for commercial use at half price. Plus the packs never expire, you can buy them and use them whenever you want. Getting to as low as just $22 per photo, it’s by far the cheapest offer in the market! You can learn more details about Extended License packs here.
One of the most popular stock photo agencies in business, Shutterstock offers Royalty Free images at super low prices for both commercial and editorial use. When it comes to images for commercial use, they include Extended License (what they call Enhanced license) in their service at reasonable price points.
Shutterstock has one of the largest image collections in the industry with over 100 million photos, vectors and illustrations. They offer subscriptions and image packs, and when it comes to Extended License they’re available on demand, also in pack form where the more images you buy in advance, the more money you save in the long run.
Their Enhanced License packs are at $199 for 2 images, $449 for 5, and $1699 for 25. Depending on how many you want to buy, they’ll cost you between $68 and $99.50 each. The packs are valid for one year after purchase date, so you have a lot of flexibility to invest and use your photos for commercial use.
Adobe Stock is Adobe’s very own stock photo service, which is deeply integrated to their Creative Cloud platform providing a seamless workflow for creatives using stock photos. Their offer is complete with Extended License, and you can buy images for commercial use at convenient prices.
Adobe Stock has over 60 million files in their library, all royalty free images for commercial use. They have subscription plans with many options, and also credit packs for bonus content. All their photos have Extended license (called Enhanced) available, which gives you the right to unlimited print run and use in products to be resold.
Their Enhanced license is priced at just $79,99 per photo, and you pay as you go. It’s a very simple and straight forward system that lets you get just as many images as you need, whenever you need them.
Depositphotos is a well established and reputable stock photo agency amongst the leaders in the market. With a wide offer in cheap stock photos, they include option for Extended License on all their images, thus licensing images for commercial use.
This image bank counts with over 60 million photos, vectors and illustrators ready to download and use commercially. You can buy them with subscription plans or image packs, and Extended Licenses are also available as on demand packs you pay in advance and use whenever you want within one year.
Enhanced License packs come with 1 image for $89, 5 images for $359 or 25 images for $1599. Depending on how much you want to invest, they’ll cost you from $64 to $89 per photo. Certainly a good deal!
One of the oldest established and most popular stock photo agencies in the industry, iStock specialises in royalty free images for commercial use. They offer a carefully curated library full of these images, and they include Extended License options with added usage rights including resale of products.
iStock offers millions of photos and illustrations curated into two main collections, one economic and the other exclusive. You can get these images with a subscription, or on demand with credits. Extended Licenses are available with credits only, and each bonus right comes as a separate license.
All Extended License options are 18 credits each (depending on the pack you buy, this will be between $144 and $170). Physical Products is the label of the option for products for resale, and there’s also Unlimited Reproduction, Multi-Seat and other alternatives. It’s important to note each of these options adds 18 credits to the individual image price, which is either 1 or 3 credits depending on the collection. Like this, a photo for printing on a t-shirt or any other item can cost you roughly from $152 to $192. Considering this agency offers premium, exclusive images and high quality budget photos, it’s a very reasonable deal.
Licensing Images for Commercial Use: Cost-Effective Way to Make Money from Your Designs!
Being a one time fee license that grants you perpetual use of the images, buying stock photos for commercial use with Extended License is a very cost-effective way to create amazing designs to print on t-shirts, hats, mugs, and any other apparel or physical item you can then sell to make money.
The costs are really low: at any of the above listed companies, you can purchase photos for commercial use for less than $100.